ByHand vs Not On The High Street
Not On The High Street is a curated UK gift marketplace: it invites businesses to join, charges a joining fee and takes a commission on each sale. ByHand is a free, worldwide directory of reviewed handmade shops that sends shoppers to wherever you already sell.
Side by side
Not On The High Street's details were checked in October 2026. They change, so check Not On The High Street's seller page for the latest.
What it is
ByHand
A directory of reviewed handmade shops, linking to where each maker sells.
Not On The High Street
A curated gift marketplace with its own checkout.
Who can join
ByHand
Worldwide. Shoppers can browse makers by country. Anyone whose work passes review.
Not On The High Street
Businesses with an address in the UK or Ireland, by invitation after applying.
Cost to join
ByHand
Free to list, and free to stay listed.
Not On The High Street
A one-off joining fee, reported as £199 plus VAT, at the time of writing.
Cut of each sale
ByHand
None. Shoppers buy on your own site or shop, so we never see the sale.
Not On The High Street
A commission on each sale, reported as about 25% plus VAT, at the time of writing.
What's allowed
ByHand
Things you, or a small team you work with, make yourselves. No reselling, drop-shipping or print-on-demand.
Not On The High Street
Gifts and homeware from small businesses, handmade or not.
Why makers list on ByHand
- Free to join and free to stay, with no commission.
- Open to makers worldwide, not just the UK and Ireland.
- Handmade only, and checked, so shoppers know what they're getting.
Where Not On The High Street is the better fit
- A large UK audience shopping for gifts, especially at Christmas.
- Marketing campaigns and a checkout run for you.
You don't have to choose
A shop on Not On The High Street can be where your ByHand page sends people, while ByHand shows how the work is made and where to find you at markets.